Festival to Inbox: Free Art Marketing brief
A practical, step-by-step series for festival and fair artists.
Festival to Inbox is a free monthly series designed to help you turn show visitors into long-term collectors. Each month, you’ll receive a short pre-recorded lesson focused on one step of the process such as capturing contacts at your booth, following up with confidence, and creating a simple system to stay connected year-round.
How It Works
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Sign up once to get the series delivered to your inbox each month.
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Every month, you’ll receive a 15–20 minute recorded video with a focused lesson and actionable steps you can use right away.
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You can watch each session on your own schedule and keep building your marketing toolkit throughout the year.
Monthly Topics
September
Capture the Connection: How to Collect Emails at Art Fairs Without Feeling Pushy
Simple, non-intimidating ways to gather signups at shows - QR codes, signs, giveaways, and scripts that feel natural.
October
From Booth to Inbox: The Essential Follow-Up Email Sequence After a Festival
Learn a 3-step sequence to nurture new subscribers into collectors right after a show.
November
Collector Conversations & Storytelling Emails
Emails That Deepen Connection: Stories, Process, and Personality in Your Artist Newsletter
December
Subject Lines That Sell: Getting Your Festival Fans to Actually Open Your Emails
Quick, practical subject line strategies to boost open rates.